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FENTY PUMA
BY RIHANNA

FENTY PUMA
BY RIHANNA

The latest collection is here.
Get revved up.
 

THE FUR SLIDE

STRAIGHT FROM FENTY UNIVERSITY
'I wanted to take PUMA to a new place with something unpredictable and unexpected'.
Rihanna
As Creative Director, Rihanna fuses her independent approach to music and fashion, her love of Japanese street culture, and the sport-driven design of PUMA. The result is her debut collection from FENTY PUMA by Rihanna, and it's nothing short of fearless.
THE TRAINER

THE TRAINER

MOST LIKELY TO KICK ASS